Mission & Vision

Mission, Vision & Values

Mission

To be the largest independent gumbase producer in the world, by offering the best and most innovative solutions to the chewing gum and bubble gum industry.

Vision

Our vision gives direction to every aspect of our business by describing what our course of action should be to achieve success and quality growth. We will consistently striving to stay abreast of latest technological advancements through intense research and development, in order to ensure efficiency. We will nurture an efficient network of suppliers and maximize quality and productivity. We will be an effective and fast-moving organization.

We will consistently strive to stay abreast of latest technological advancements through intense research and development, in order to ensure efficiency. We will nurture an efficient network of suppliers and maximize quality and productivity. We will be an effective and fast-moving organization.

Values

Our values serve as a compass for all that we do as an organization and allows us to thrive and serve our customers better and be a more productive organization.

Quality: What we do, we will do it well, by providing top quality gumbase to our customers.

Responsibility: We will be socially responsible and also responsible to ensure customer contentment.

Efficiency: We will strive to be highly efficient by ensuring timely deliveries and best possible prompt trouble shooting services.

Value: We encourage individualism and believe in empowering our people. We appreciate initiative and add value to our services by building solid relationships with our customers.

Integrity: We will abide by the highest moral practices and uphold our company integrity by winning our customer’s trust. We will do this by following through with our commitments, being unflinchingly honest and increasing accountability in our organization.